When people search for churches in your city does your church website appear at the top of Google, Yahoo, and Bing? No? Studies show that most people use search engines to find what they are looking for, including churches. If you aren't on the first page, you are missing out on visitors. Learn more about Church SEO at CMO University
About Church Marketing Online
Church Marketing Online is dedicated helping churches reach the people in their communities through the Internet. We do this by explaining search engine marketing for churches, discussing social media and how it can be used by churches, and facilitating conversations about other online church marketing ideas. The CMO blog is here to educate, discuss Internet evangelism and outreach, and offer church growth resources.
I came across an article from Chip Wheeler, “Top Ten Ways to Connect to Your Community“, that I thought had some great concepts. Chip’s focus is on church planting and most of his 10 ways are primarily off-line in how he talks about them, but many of these ideas can be applied online as well. Here are some ideas… Read more…
The folks at the Center for Church Communications are hosting a webinar with some ideas for Pastors on creating a social media strategy for your church called, “Social Media for Pastors and Ministry Leaders: Where Do I Start?”. The webinar is scheduled for Friday (tomorrow) at 11am PDT. You can find out more and sign up for the webinar at: Read more…
If you are targeting the wrong keywords, you are simply wasting your time with search marketing. With the a little research, you could figure out the right keywords and greatly increase traffic to your church’s site.
If you have been following our discussion of the importance of keyword research to search marketing for your church, we’ve looked at why keyword research is important and what is involved in keyword competition. So, how do you determine how difficult it will be to rank well for a keyword? Great question!
Read: “Determining Keyword Difficulty” and get some practical ways to determine what keywords you can rank for now and what keywords you’ll need to target in the future.
If you are just using the Internet as a megaphone, then you are missing the boat. Your focus is wrong because you are thinking about how you can get your message to the people instead of how you can connect and communicate with the people.
Think about it. Do you like to talk to people who only talk about themselves and never listen to you? Read more…
Kyle Logue (of KyleLogue.com) wrote a little about some reasons why church websites don’t attract visitors or cause people who do visit the site to return. He has some good insights that are important to church marketing. A poor church website will result in poor results for your church marketing efforts. I encourage you to take a minute to read Kyle’s article, “4 Reasons Why Church Websites Don’t Attract Visitors.”
Understanding what makes a keyword competitive allows you to create an effective strategy for targeting the best keywords and maximizing the traffic to your website. If you don’t understand it, then you are probably spinning your wheels and getting nowhere. So, read on and start “Understanding Keyword Competition” today.
The Internet has opened up a whole new world of opportunity for sharing information, connecting with each others, and sharing the Gospel of Jesus Christ. But is your church taking full advantage of this opportunity? Read more…
Friday again. Here’s another fun church video. This week’s video is another from Leland Klassen and the folks at Crown Entertainment called, “Pastor Nelson on Forgiveness”.
Enjoy!
Share your videos by posting a link in the comments.
Last week Paul Steinbrueck (of OurChurch.Com) and Chris Walker (of EvangelismCoach.org) hosted a webinar about how pastors and church planters can use social media in their ministries. They have now made the video of that webinar available for anyone to watch. It’s a great free resource and I encourage you to check out, “Social Media for Pastors and Church Planters”