I’m sure your church has had a barbecue or pot-luck dinner. You may have had conferences or workshops. Surely every church has had a worship service. What do all these have in common? They are all live events that bring people together. It’s great! These events allow people to meet each other, strengthen social bonds, provide the means for discussions and group learning, create a sense of belonging, and much more. There is a reason the Bible tells us not to forsake the assembling of the believers. Community it important. But what about online? Read More
If you are just using the Internet as a megaphone, then you are missing the boat. Your focus is wrong because you are thinking about how you can get your message to the people instead of how you can connect and communicate with the people.
Think about it. Do you like to talk to people who only talk about themselves and never listen to you? Read More
Understanding what makes a keyword competitive allows you to create an effective strategy for targeting the best keywords and maximizing the traffic to your website. If you don’t understand it, then you are probably spinning your wheels and getting nowhere. So, read on and start “Understanding Keyword Competition” today.
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What factors do you look for when determining what keywords you want to target?
The Internet has opened up a whole new world of opportunity for sharing information, connecting with each others, and sharing the Gospel of Jesus Christ. But is your church taking full advantage of this opportunity? Read More
Keyword research is the foundation of search engine optimization. Without it you are working in the dark. But what is keyword research? Learn about the two key factors you need to know about for keyword research in the CMO University Article: “Keyword Research – What You Need To Know.”
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Are you a spammer? And, no, you don’t have to be selling discount Canadian prescriptions or telling me how I can loose 50 pounds in 3 days on your new secret diet formula made entirely of saw dust and fruit loops to be a spammer. You may be a spammer and not even know it. Here are some ways to make sure you don’t end up becoming an evil spammer and don’t damage your church’s reputation in the process. Read More
Manually gathering all the information needed for keyword research would be prohibitively time consuming and in some cases, such as keyword popularity, impossible. Thankfully, there are people out there willing to help in a variety of ways. Here are some tools you can use. Some tools are free and others are not. Read More
How competitive a keyword is, also called “keyword difficulty” will determine your ability to get your website to rank well for that keyword. By measuring the keyword’s keyword difficulty, you can determine which keywords to target with optimization and which keywords will require link building before you have a chance to rank well.
How Do I Determine Keyword Difficulty? Read More
There are two main aspects to keyword research. without which your research and most likely your search marketing will fail. What are they? Read More
The people who you can reach the easiest, who you have the most influence with, and who have the best chance of visiting your church are the people of your local community. The Internet gives us the opportunity to reach more people for Christ in your community than ever before. Over the years, churches have developed offline strategies of connecting with their community like joining the chamber of commerce, putting on community events, etc., but what can you online? Read More