When people search for churches in your city does your church website appear at the top of Google, Yahoo, and Bing? No? Studies show that most people use search engines to find what they are looking for, including churches. If you aren't on the first page, you are missing out on visitors. Learn more about Church SEO at CMO University
About Church Marketing Online
Church Marketing Online is dedicated helping churches reach the people in their communities through the Internet. We do this by explaining search engine marketing for churches, discussing social media and how it can be used by churches, and facilitating conversations about other online church marketing ideas. The CMO blog is here to educate, discuss Internet evangelism and outreach, and offer church growth resources.
Twitter is huge. With more and more churches making their way to Twitter it’s good to know some things about how to best use Twitter. Hashtags are one of those things you should know.
A hashtag is when the # symbol is used to mark keywords or topics in a Tweet. It’s like a tag or category in a blog and is a way to organize or categorize tweets. But you don’t just hashtag anything. Read more…
A couple weeks ago I wrote about faking social media. Generally speaking, it’s best to avoid faking social media and, instead, work on creating real connections with people. This is especially important for the church. But just because you shouldn’t totally fake your church’s social media presence, doesn’t mean there aren’t some tools you can use to make things easier and more efficient.
Here are 5 tools which can make you more effective at social media and save you time: Read more…
I was reading an article over at MickMel.com entitled, “You Can’t Fake It On Social Media“. The thrust of the article is that for social media to work for an organization, you must actively engage with people through social media. You can’t fake it. But is that really true? Can you fake it? Read more…
Kevin Hendricks over at Church Marketing Sucks has a great article about the recent flash mob video from Second Baptist Church, “Dance Your Shoes Off”. He makes some great points what a viral video like this which involved so many people can do, including:
“Such a public event does have the benefit of multiple perspectives. It’s not limited to the official video. Loads of people watching the event can be seen snapping pictures and taking cell phone video. These alternate perspectives show up online, spreading the core idea even further.”
You can watch the Dance Your Shoe Off video below:
Earlier this week Bing announced that they were rolling out some great new features which integrate Facebook into their search results. These features influence search results, show you your Facebook friends “liked” pages, provide for Facebook interactions with your friends while searching. You can read more about the features here, “Bing and Facebook Launch New Integration Revolutionizing Search“.
While there are a lot of cool features Bing has announced, there are something that can really benefit churches greatly. Here’s how… Read more…
The other day, I posted about a video of Kelsey and the miraculous story of her birth. You can view the video here. This is an amazing story, but also a great example of how taking a few minutes to setup sharing buttons on content can make a huge difference in how much your content is shared. Read more…
Social media is a revolution. At no other time in history has a message or news about an event or even video of that event been able to be spread to so many people so quickly. Consider the recent earthquake and tsunami in Japan.
Social media is huge these days. Facebook has about 600 million members (that’s nearly twice the entire US population), Twitter has somewhere around 150 million users, and some are even suggesting that search engines will eventually be replaced by social networking (we’ll see). So, do you think the church needs to be involved in social media? Read more…
We’ve talked a bit about hosting online events, but what about using real world events as online events? Should churches allow or even encourage members to use Facebook or Twitter in the church? Read more…
Online communities are a great opportunity. Getting members connected through Facebook and Twitter is great. But as much as all these online activities can help build community, real-world, in-person meeting is still very important. Read more…
Twitter is huge. With more and more churches making their way to Twitter it’s good to know some things about how to best use Twitter. Hashtags are one of those things you should know.
